(Free download) Managing Communications in a Crisis
▲ Peter Ruff, Khalid Aziz ▲
| 2016-05-13 | 2016-05-13 | File Name: B01FMKS52M
|||'...a useful guide...an immense source of knowledge for handling crises...written extremely carefully and thougthfully. It will help managers in general - and not just crisis specialists - to identify in advance points of their areas of weaknesses and strengt
The difference between a drama and a crisis is down to good management - or more specifically, good communication. How you communicate with everyone: shareholders, other business partners, employees, the press, and so on, in the hours and days following a potential business crisis is critical. Get it right and the crisis may even strengthen your corporate reputation. Get it wrong and you can imagine the consequences for yourself. Managing Communications in a Crisis det...
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