||From the Back Cover||The customer base is an important value driver of software companies and a reliable prediction of its development is fundamental for investment decisions. A particularity in software markets is that an individual’s purchasing decision
The customer base is an important value driver of software companies and a reliable prediction of its development is fundamental for investment decisions. A particularity in software markets is that an individual's purchasing decision is often influenced by other users' choices. Although such customer network effects are evident, their quantitative assessment remain elusive with conventional approaches. This book contributes ...
[PDF.md92] Valuation of Network Effects in Software Markets: A Complex Networks Approach (Contributions to Management Science) Rating: 3.82 (749 Votes)
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