[Ebook pdf] Strategic Reputation Risk Management






 | #4214256 in eBooks |  2003-01-18 |  2003-01-18 | File Name: B007BMHP1M


|| ||'The threat to an organisation's reputation is one of the key problems facing management. This guide will help you understand and manage the risk you face.' - Professor Frank Furedi, University of Kent |'This work is exceptionally noteworthy on two scores.

Reputation is a commercially valuable asset. This book focuses upon how enhanced reputation can contribute to commercial asset management through increased share price premium and competitive performance, while reputation loss can significantly erode the ability of the business to successfully retain market share, maximize shareholder value, raise finance, manage debt, and remain independent. It provides practical models and checklists designed to plan reputation m...


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